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Thursday, March 20, 2014

via WHO-HD

We’ve heard about gardening in our yard, but what about gardening for your business. Economic Gardening started in the late eighties. But, an organization is hoping to grow the practice in Iowa.

Computers and technology are the focus at EmbarkIT. Anita Messerschmidt says, “We’re an IT company. We started in 2005 and we do everything from training to recycling, testing.”

Messerschmidt started the company in her home nine years ago. Twelve people now work in the West Des Moines office full-time, along with two part time employees. And, she’s looking to grow her business even more. She says, “I wanted to know if we needed to be doing more with social media,... Read More

Friday, February 28, 2014

via Business Record

The Greater Des Moines Partnership and the University of Northern Iowa's Advance Iowa team are bringing a certified "economic gardening" program to the region.

Economic gardening is designed to develop partnerships among economic development organizations, researchers and businesses to help businesses get to the next stage in their development. It is designed for second-stage companies, which typically employ between 10 and 100 people and generate between $750,000 and $50 million in receipts.

Second-stage businesses represent more than 10 percent of the marketplace nationally, but generate more than a third of the jobs, said Partnership CEO Jay Byers... Read More

Thursday, February 27, 2014

via Greater Des Moines Partnership

The Greater Des Moines Partnership is collaborating with the University of Northern Iowa's Advance Iowa team to bring the state's only certified Economic Gardening program to Central Iowa. Economic Gardening is a proven economic growth strategy that focuses on providing information and tools to help existing businesses get to the next stage. Often referred to as a "grow your own" strategy, the program partners economic development organizations, skilled researchers, and regional businesses prime for growth.

The Greater Des Moines Partnership is collaborating with the University of Northern Iowa's Advance Iowa team to bring the state's onl... Read More

Monday, September 16, 2013

via The Gazette

​The University of Northern Iowa's Advance Iowa is looking for businesses to participate in its program designed to help small to medium-sized businesses.

Through Advance Iowa's so-called economic gardening center, team members identify companies that are looking for growth opportunities or have new products to bring to market, said Dan Beenken, director of Advance Iowa.

Advance Iowa is now recruiting 30 to 40 clients to be a part of the program for the rest of the fiscal year, Beenken said.

"We have a team of specialists in a variety of areas, including market research, social media and new media marketing and geographic information systems... Read More

Monday, September 16, 2013

Press Release

The University of Northern Iowa's Advance Iowa program, the state's only certified Economic Gardening center, has officially started. Advance Iowa is an economic development program that focuses on the expansion of small and medium-sized businesses using the Economic Gardening approach.

Economic Gardening is often referred to as a "grow your own" strategy for economic development and is a proven economic growth strategy that focuses on providing information and tools to grow existing businesses. To use this approach to meet the unique needs of Iowa, the Advance Iowa team consists of skilled researchers who mine sophisticated databases and use high-end tools r... Read More

Thursday, May 23, 2013

via Professional Developers of Iowa

The Advance Iowa program, a new initiative from the University of Northern Iowa was highlighted and showcased at the 2013 National Economic Gardening Conference on June 6, in Kansas City. 

Advance Iowa is an innovative economic development program focusing on helping small/medium sized businesses grow and expand using custom tailored solutions that have been proven successful nationally.  The program follows the Economic Gardening approach created by the Edward Lowe Foundation, who also puts on this annual event. 

Dan Beenken, Program Manager of Advance Iowa says, “It really was a great opportunity to be a part of a national even... Read More

Monday, May 13, 2013

via Economix Blog, New York Times

As a growing number of small business organizations pursue a policy agenda distinct from that of corporate America, they may be able to nudge state and local government toward new economic development strategies.

Currently, the businesses best able to garner generous grants and tax incentives by promising to create jobs within specific political boundaries are large, mobile corporations that can pit communities against one another, demanding ever-higher subsidies.

Greg LeRoy wrote about the problem at length in “The Great American Jobs Scam.” In his 2010 book, “In... Read More

Monday, October 01, 2012

via Professional Developers of Iowa

UNI is leading a new initiative beginning in the fall of 2012 to serve existing mid-sized Iowa businesses with customized technical assistance through an approach called Economic Gardening.  The new program will be called Advance Iowa.

Economic Gardening Economic Gardening (EG) is a highly customized set of technical assistance services delivered in part, by a specialty research team, offering in-depth secondary market research, business intelligence, social media marketing assistance and growth strategy options to employer firms with 9-99 employees. First developed in Littleton, Colorado, Economic Gardening was adopted and scaled by the... Read More

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