Our work at Advance Iowa
focuses on what we call
A second-stage company is one that has survived the start-up phase and wants to ramp up services, production and productivity.
Second-stage is a critical time because these entrepreneurs face an entirely new set of challenges. What made them successful during startup won’t necessarily drive future growth.
A second-stage company understands its financials, but still has obstacles ahead such as transitioning from an entrepreneurial culture to a more corporate structure, increasing sales and fulfilling orders.
Owners of Second-stage firms begin to transition from working “in” the business, to working “on” the business. Making this transition requires proactive planning, hiring, and strategic growth.